Pitchfork

This can't be good. The Lips are striking out on singles this year, and as for Coke, I don't touch the stuff, the doc says it'll give me migraines. Pounding my cranium further, Brazilian animation studio Lobo designs some Battlebots-gone-soft music video to complement the track, all blips, bleeps, clangs, and a smile-on-your-brother message. Since advertisements always either make you feel really super for buying the product or real shitty if you don't, this one will add injury to insult for Lips fans. Coyne protracts the "I want to buy the world a Coke" drivel of the 70s, offering vapid optimism in this time of war, disasters, and avian flu: "You gotta hold on, there's nothing to be afraid of." Yeah okay, Wayne, try spinning this "Fight Test" rip-off when the killer bees hit."